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Making the ‘Business Case for Diversity’ Can Backfire with Underrepresented Groups

Many companies say that they are committed to diversity because it boosts firm performance. In a new study, Oriane Georgeac at Yale SOM and Aneeta Rattan at London Business School find that this explanation can have detrimental consequences for the very applicants that companies seek to attract.

An illustration showing a graph of profits and a group of people of different ethnic backgrounds