Ideas from the Yale School of Management
Current stories
How the Right Business Model Can Fuel Creativity
Selling creative work requires leaders to align art and economics. Yale Insights brought together the CFOs of a video game publisher and a studio that brings graphic novels to Hollywood to explain how they build sustainable businesses while enabling creative people to do their best work.
Flying a National Airline Through Bankruptcy
Gilbert Santa Maria ’91 took over the struggling Philippine Airlines months before the COVID pandemic. He talks about finding creative ways to keep the airline flying and steering it toward a more sustainable future.
Podcasts
Inside the Research: The Effect of Dispersion on the Informativeness of Consensus Analyst Target Prices
The Leadership Mission
Since its founding, Yale SOM has trained students to make a difference in any professional setting. For the school’s 50th anniversary, we spoke to faculty and alumni about how they articulate meaningful missions, apply business principles creatively across sectors, and make the hard decisions that can define the course of an organization.
Innovating for Profit and Purpose
To confront pressing societal challenges, we need businesses focused on new ideas and new solutions—and old ideas executed in new ways. We talked with Yale SOM faculty and alumni about pushing limits, taking disciplined risks, and developing resilient ventures while sustaining a dual commitment to profit and purpose.
The Business Behind the Arts
Every cultural institution has a mission that goes beyond the bottom line—enriching a community, preserving human achievement, delivering joy. But that mission also depends on business considerations—assembling financial and human capital, connecting with customers, considering long-term sustainability. We talked with leaders in the arts about the large and small strategic choices that their institutions must make to survive and succeed.
