Economics
The Perils of Personalized Pricing
Increasingly, companies have the ability to target each of us with individual prices based on what they think we will pay. A new study co-authored by Yale SOM’s Jidong Zhou investigates whether the result is higher or lower costs for consumers.
![An illustration of four people with TVs in shopping carts, all with different prices](/sites/default/files/styles/square_sm/public/2024-07/240710_Yale_TargetPricing_v3.png?h=7748ebf1&itok=QAhf3sbo)
Competition from China Contributed to Decline in Union Organizing
New research co-authored by Yale SOM Dean Kerwin K. Charles shows that the rise in imports from China at the beginning of this century accelerated a long decline in union elections, by diminishing the benefits of unionization and increasing the risk.
A Better Way to Divide the Pie
In his new book, Prof. Barry Nalebuff proposes a fairer, more principled way to negotiate: splitting the additional value created by reaching an agreement. In this excerpt, he explains the concept through a visit to one of New Haven’s iconic pizza spots.
The Unexpected Impacts of Innovation
Prof. Judith Chevalier’s research has unraveled implicit incentives driving risk taking by mutual fund managers, the ways online reviews shift business strategy and consumer decisions, and the consequences of nursing home workers’ movement between facilities in spreading COVID-19.
The Digital Tool That Helps Robert Shiller Understand the Past
We asked the Nobel Prize-winning Yale economist to reflect on an unexpected source of research information and inspiration. He writes that Google Ngram Viewer can provide important insights about how people saw economic events as they unfolded.
Medicare Helps Close Racial Gaps in Access to Healthcare
In a new study, Yale SOM’s Paul Goldsmith-Pinkham and his co-authors use the transition to Medicare eligibility to test whether universal health coverage can help reduce racial disparities in health.
Controlling the Virus Is the Key to Reducing Inflation
Yale SOM’s William English, a former economist at the Federal Reserve, explains the role of COVID-19 in the spike in prices, considers how policymakers can respond, and confronts the sheer uncertainty of the times.
Lack of Access to Mental Health Treatment Reduces Lifetime Income
Prof. Barbara Biasi and her co-authors found that those who couldn’t access treatment for bipolar disorder paid a price over the course of their careers—suggesting that lack of access to care can worsen economic inequality.
Without a Local Newspaper, Americans Pay Less Attention to Local Politics
Prof. Michael Sinkinson and his co-authors look back at when television, not the internet, was the new technology chipping away at newspaper circulation. They find that when readership diminished, engagement with local politics did too.
How the ‘Nixon Shock’ Remade the World Economy
In a new book, Yale SOM’s Jeffrey Garten explores Richard Nixon’s decision to delink the dollar from gold, which remade the global monetary system in an instant.
Can ‘Sin Taxes’ Do a Better Job?
A new study co-authored by Yale SOM’s Katja Seim examines how successful the uniform liquor tax in Pennsylvania is at generating revenue and discourage drinking, and concludes that a uniform tax leads to higher prices on products bought disproportionately in high-income areas when compared to a more variable approach, effectively subsidizing liquor consumption in low-income areas.