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All Insights Articles

  • The CEOs Who Succeeded and Stumbled in 2022

    Yale SOM’s Jeffrey Sonnenfeld and Stevan Tian name five corporate leaders whose accomplishments stood out this year—and five who led their enterprises into rough waters.

    Microsoft CEO Satya Nadella at the 2022 World Economic Forum.
  • A Long-Term Solution to Insuring the Sick

    In a new paper, Yale SOM’s Soheil Ghili and his co-authors show that longer health insurance contracts could protect consumers who are or become ill against sudden premium spikes.

    A patient in a hospital bed with a nurse looking at a rolling monitor
  • Our Most-Read Stories of 2022

    This year, new research shed light on the economics of personal finance, the meaning of work, misperceptions of public opinion, the partisan divide in COVID deaths, and a dark side of the rise of the mutual fund. And faculty and alumni offered expertise on the streaming wars, better negotiation, the collapse of FTX, the failings of recycling, and the Taylor Swift ticket debacle.

    A collage of artwork from a variety of articles
  • Building Trust with the Algorithms in Our Lives

    Consumers are wary of the recommendations made by algorithms. But according to new research co-authored by Yale SOM’s Taly Reich, showing that an algorithm can learn—that it improves over time—helps to resolve this distrust.

    An illustration of a computer thrusting suggested products at the person using it.
  • How to Give Better Gifts

    Do your loved ones want their presents to be expensive or thoughtful? Do they want to be surprised or to get items from their wish lists? We asked Professor Nathan Novemsky, a psychologist and expert in consumer behavior, to explain some of the common mistakes that gift-givers make.

    Illustration of a gift
  • Did Crypto Cause the FTX Collapse?

    Yale SOM’s Rick Antle, an accounting scholar who worked on the Bernie Madoff restitution, says that FTX was a toxic combination of a new asset and a failure of corporate controls.

    A fading image of an FTX logo on a computer screen
  • Can AI Make Economic Predictions by Reading the Newspaper? 

    In a new study, a team led by Yale SOM researchers devised a way to distill the text of the Wall Street Journal into numerical indicators, which could help policymakers predict how the business cycle will unfold over the coming months and years.

    An illustration of a robot reading the Wall Street Journal
  • Return to the Kingdom: Inside Robert Iger’s Restoration at Disney

    Yale SOM leadership expert Jeffrey Sonnenfeld provides an insider’s perspective on the move.

    Bob Chapek (left) and Robert Iger at Walt Disney World in 2019.
  • Did Ticketmaster’s Market Dominance Fuel the Chaos for Swifties?

    Taylor Swift fans scrambling for concert tickets faced endless queues and crashes on the Ticketmaster website. Yale SOM economist Florian Ederer explains the antitrust issues at play and the tradeoffs inherent in satisfying overwhelming demand.

    Taylor Swift performs at the MTV Video Music Awards in 2019.
  • Don’t Expect Pollsters to Break Their Losing Streak

    Polls predicted a “red wave,” but Democrats held the Senate and fought to a near-draw in the House. Yale SOM’s Jeffrey Sonnenfeld and Steven Tian write that after a series of polling misses, it’s time to acknowledge the fundamental flaws in pollsters’ approach.

    Voters at a polling station at the Brooklyn Museum on November 8.