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All Insights Articles

  • How Connecticut Elevated Its Business Climate

    Connecticut turned itself into a destination for new businesses by prioritizing business development and inviting input and help from the private sector, write Prof. Jeffrey Sonnenfeld and three other leaders of AdvanceCT, the state’s business attraction and retention engine.

    The Connecticut state capitol and the Hartford skyline
  • Can ChatGPT Accelerate Social Science Research? 

    Yale SOM’s Balázs Kovács and his co-authors spent years designing a computer-based method to measure “typicality.” In a new study, they found that ChatGPT could duplicate their results at a fraction of the cost.

    An illustration of researchers watching a robot write on a blackboard
  • How Boeing Can Restore Trust

    The blowout of a door plug on an Alaska Air 737 MAX 9 earlier this month is just the latest incident casting doubt on the safety culture of the aerospace giant. Yale SOM leadership expert Jeffrey Sonnenfeld, a longtime observer of Boeing, and co-author Steven Tian offer a series of steps to rebuild its internal processes and win back the trust of airlines and the public.

    An airplane fuselage with plastic sheeting over an opening
  • El Salvador Adopted Bitcoin as an Official Currency; Salvadorans Mostly Shrugged

    In an effort to boost financial inclusion, El Salvador made Bitcoin an official currency and offered incentives for adopting it. A new study co-authored by Yale SOM’s David Argente and Diana Van Patten found that a lack of trust caused use of the cryptocurrency to fall off quickly.

    A Bitcoin ATM in San Salvador in 2021. 
  • What Does It Take to Build a Zero-Emission Hotel?

    When real-estate developer Bruce Becker ’85 set out to convert New Haven’s historic, Marcel Breuer-designed Pirelli Building into the boutique Hotel Marcel, he realized that exclusively using renewable sources of energy would make the project more financially sustainable.

    The Hotel Marcel in New Haven, Connecticut
  • What the ‘Door Plug’ on Alaska Airlines Flight 1282 Tells Us about the Airline Industry

    The door plug that plunged from an Alaska Airlines aircraft in flight earlier this month was there to seal off an unused emergency exit. Amy Fraher, a Yale SOM lecturer and former commercial pilot, explains why—and says the incident reflects a worrying approach to safety.

    The Alaska Airlines Boeing 737 MAX 9 aircraft that was involved in a midair fuselage blowout in a hangar at Oregon’s Portland International Airport on January 9 during the investigation of the National Transportation Safety Board.
  • Triumph and Disaster: The Best and Worst CEOs of 2023

    Yale SOM leadership expert Jeffrey Sonnenfeld and co-author Steven Tian highlight the three best- and worst-performing CEOs of 2023—and hint at what’s ahead for each of them in the new year.

    Marc Benioff speaking
  • Raise the Bar: Research-Based Ideas to Improve Your 2024

    Harness your own creativity, learn to leverage Chat GPT, and have some fun are three of the suggestions from our faculty to help you make your new year healthier, more rewarding, and more prosperous.

    illustration of a person climbing a bar chart
  • No, the Business Exodus from Russia Was Not a Bonanza for Putin

    Yale SOM’s Jeffrey Sonnenfeld and Steven Tian, with Tymofiy Mylovanov and Nataliia Shapoval of the Kyiv School of Economics, respond to a New York Times articles on the effect of the boycott.

    A former McDonald’s restaurant in Moscow, with a different logo on otherwise similar food and packaging
  • Are U.S. Cities Preparing for the Flooding to Come?

    A new study co-authored by Yale SOM’s Anya Nakhmurina uses a novel method to track local efforts to prepare for climate change, and shows that many of the U.S. cities most at risk are behind in adopting adaptation measures.

    A person walking through a flooded street