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All Insights Articles

  • How Can Marketers Get a Message through the Noise?

    Linda Kaplan Thaler, former chairman of Publicis Kaplan Thaler, says that to make an impact, advertisements must be funny, concise, and intensely focused.

  • Can a Better Burger Make a Difference?

    Seth Goldman ’95 discusses his company’s effort to transform the way we eat protein.

    Can a Better Burger Make a Difference?
  • What Comes Next for Europe?

    Yale Insights spoke with professors David Bach and Andrew Metrick about the likely short-term and long-term implications of “Brexit.”

  • How Do You Enforce Antitrust Law in a Global Marketplace?

    Professor Fiona Scott Morton, the former chief economist in the Antitrust Division of the U.S. Department of Justice, on the state of global competition law.

    How Do You Enforce Antitrust Law in a Global Marketplace?
  • How Do Mayors Get Things Done?

    Professor Jeffrey Sonnenfeld talks with mayors from both parties about how they move past partisan combat to find solutions that work.

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  • Can I Ask You a Question?

    We have learned to be skeptical of claims by advertisers. Can a question evade our defenses?

    Red wine bottles accompanied by a half full wine glass with a question mark
  • Frame or Get Framed

    Yale’s David Bach writes that the legal battle between Apple and the FBI illustrates the strategic importance of issue framing in public debates.

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  • Theranos Teaches Silicon Valley a Hard Lesson about Accountability

    The failures of the blood-testing firm Theranos show that high-flying tech firms need boards who are willing to ask the hard questions.

  • Fighting the Next Global Financial Crisis

    Yale SOM’s Robert Shiller warns that the shifts in public psychology that can spark instability are not easily anticipated.

    A bank facade
  • Can the Internet Change China?

    Will China’s crackdown on the internet become a model in other countries? Foreign Policy’s David Wertime discusses the country’s unique internet environment.