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All Insights Articles

  • How Do You Hire When Everything Keeps Changing?

    How do companies with rapidly evolving business plans and a constantly shifting competitive landscape hire the right people for tomorrow, let alone next year? While education and training still matter, Laszlo Bock, head of people operations at Google, says that the company looks for people with the ability to learn, solve problems, and step in when leadership is needed.

    Illustration of several toolboxes with a focus on one with diverse tools
  • Can the B Corp Change Business?

    Social enterprises seek to make profit while having a positive impact on communities. As a nascent and hybrid form of organization, social enterprises are vaguely defined. Might a certification process provide benefits for such organizations? Andrew Kassoy of the B Lab talks about the potential of the benefit corporation, or B Corp, to change the way business is done.

    A group of people icons with thought bubbles indicating different solutions or problems
  • Authenticity Is Contagious

    Are Godiva chocolates made in Brussels, Belgium, where the company has operated since 1926, more authentic than the same chocolates made in the company’s Reading, Pennsylvania, facility? According to new research from the Yale School of Management, consumers view products manufactured at a company’s original factory to be more authentic and valuable than identical products made elsewhere.

  • What’s the CFO’s Take on Sustainability?

    Does sustainability clear the fiscal hurdle? Yale Insights talked with Kurt Kuehn, chief financial officer for UPS, about how he evaluates sustainability initiatives in the face of a fast-changing and complex global market.

  • How Does Your Theory of Markets Shape Your Portfolio?

    Investors put financial theory into practice every day. How efficient are markets? Can market participants advantageously match their capabilities to the right investments or leverage an information advantage? A panel of asset managers discusses how they see the theories playing out in real markets.

  • Buying Insurance Against Climate Change

    In a New York Times op-ed, Professor Robert Shiller writes that efforts to prepare for climate change should include the use of private institutions of risk management, such as insurance and securitization, to share risk and smooth the unpredictable effects of future disasters.

  • Does New York City Need Lincoln Center?

    Performing arts organizations are contending with aging audiences and shrinking budgets, and looking for new ways to reach audiences. Yale Insights spoke with Jed Bernstein ’79, formerly a theatrical producer, as he prepared to begin his new job as president of Lincoln Center, the country’s biggest stage for classical music, opera, and dance and a pillar of New York City’s economy.

  • How Do You Market a TV Phenomenon?

    Starting in the late 1990s, a series of television shows with a novelistic sweep, many of them produced by cable channels, have redefined the medium; at the same time, technology has given audience members new ways to engage with each other and their favorite shows. As AMC’s executive vice president of marketing, Linda Schupack '92 has had the job of selling two of the biggest hits of TV’s second golden age: Mad Men and Breaking Bad. She talked to Yale Insights about creating great marketing for great stories.

  • How Does Chanel See the Global Luxury Business?

    The global luxury goods market recovered quickly from the financial crisis due in large part to growth in emerging markets, especially China. Chanel CEO Maureen Chiquet YC ’85 discusses how she shepherds the quintessentially French company in a fast-moving global market that may be transcending national identity.

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  • Can Green Banks Revolutionize the Clean Energy Industry?

    The idea of “green banks”—public lending institutions designed to help finance private clean energy projects—has been around for a while, but states have recently begun establishing their own versions. With the federal government slow to innovate in the sector, state officials are hoping to provide crucial support for clean energy and spur economic growth. But to work, green banks require a rethinking of the nature of the private-public relationship.