Shane Frederick What Riddles Teach Us about the Human Mind Shane Frederick January 29, 2019 Yale SOM’s Shane Frederick and his co-authors investigated why certain riddles can confound us. They found that these “stumpers” expose mental models that blind us to possible answers. What is behavioral? Nicholas C. Barberis, Shane Frederick, Ulrike M. Malmendier, Andrew J. Redleaf October 15, 2009 A host of studies and academic theories that apply psychological insights to economic behavior have been grouped under the label "behavioral." Is this growing field changing how the economy is studied — and how it functions?