Richard Kidd ’93, who serves as deputy assistant secretary of the army for strategic integration, explains how the U.S. Army has responded to the COVID-19 crisis and the lessons we can learn from the experience.
Sustainability leaders often have to interact with a wide range of stakeholders with varied interests and incentives. They need to figure out the best way to engage, communicate, prioritize, and implement—in other words, to persuade. According to a panel of sustainability executives, that can mean sidestepping the language and baggage of sustainability entirely.
Perhaps the strongest argument for environmental sustainability within an organization is that it is critical to the mission. Deputy Assistant Secretary of the Army Richard Kidd ’93 explains why strategic thinking about sustainability is essential for the military.